Marketing For Local Customers

We help local businesses get more customers!

Most business owners only want to know one thing…. How can I get more customers?

You can look around and get a lot of different answers to this question from a lot of the “so called” marketing experts. Google controls about 85%-90% of the traffic. These numbers can even go up to 95% when people are searching for local businesses.

So, the answer is that most people are using Google to find local places and products.

Who is getting your new customers right now?

Answer #1: Most of the local traffic is coming from Google Places and Maps listings.

Even if your website is on page 1 of Google, 90% of your new customers are clicking on the top 3 Google Places results. So, having a highly optimized listing is the first place business owners should begin. Factors for a good listing include; citations, keywords, geo targeted images, videos, customer reviews and much more.

Answer #2: As much as 90% of these people who search locally, do their searching from their mobile phones. So having a mobile friendly website is critical. Statistics show that over 85% of these people will leave a website immediately if it does not display correctly on their phones.

Answer #3: Social Websites such as Facebook, Twitter, Google Plus 1, Pinterest and LinkedIn are huge opportunities for the local business to reach the local consumers. Not only do they generate new customers that find will find you, but they provide an opportunity for your current customers to share your company and send referrals. Being mobile friendly is also very important here since over 55% of people visit their social sites on their phones.

Mobile Marketing

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What Is SEO?

SEO is search engine optimization. It is the process of making your website friendly to search engines by telling them what your website is about. This is what helps them rank your website correctly. ==> Read All About SEO

By performing the proper SEO on your company’s website, you can put your business in front of your potential customers and allow them to find you easily.

There are two main parts of Optimizing your website for the Search Engines;

• On Page Optimization- There are major elements that go into the content and structure of your website. Such as; meta tags, internal linking, content creation, keywords, keyword density, robots.txt, sitemaps, canonical redirects, phone numbers, addresses and proper html.

==> Read more about On Page SEO

• Off Page Optimization- These are the major elements that influence search engine rankings that are not contained on your website itself. These include Backlinking or the links pointing back at your website, Business Directory Submission, Ads, Article Directories, Social Marketing, Pay Per Click and more.

==> Read more about Off Page SEO

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Mobile Friendly Websites

Just when Business Owners thought they were up to date because they finally created a professional website and got it to rank well on the search engines, and along comes Mobile. The good news is that right now you can jump way out in front of your competition.

How big is Mobile To Your Business?

Here are a couple of quick statistics about your potential customers today.

1. Over 80% have cellphones at all times.
2. Over 70% go online before buying “offline”.

The Most Important Statistic About Your Competition

• 99% of Them Don’t Have One!

As you can see, it is growing very fast. It is predicted that by the year 2013 over 95% of all people will be searching from their mobile device. One of the most important things to look at is how the search engines are trying to keep their mobile users happy. Their solution? Separate search engines for mobile sites and regular websites.

==> Read more about Mobile Websites

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Be sure to visit our Google Places page and leave a comment at Ed Daniels SEO

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Dallas SEO Services – Dallas Search Engine Optimization
Search Marketing Dallas – SEO TX – Website Designer Dallas
Mobile Website Design TX – Web Designer Service

Ed Daniels SEO
Online Marketing for the Offline World!

Call Us Today at 214-469-5418